Google Business Profile Post Guidelines For 2025 Checklist

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Yes, you Local search optimization can edit Google Business Profile Posts anytime. No more searching for image sizes or second-guessing your CTA. Google Posts are recommended as part of a strong local SEO plan. Writing a good Google Business Profile Post means making sure your message is clear, helpful, and easy for customers to act on.
AI Agents for GBP management for multi-location businesses
Different verticals and different businesses will all perform differently! If you don’t have video content, a quick and easy win is to put together a slideshow of images that can be exported in a standard video format. I’ve always used a 1200px wide by 900px tall image, and I make a Canva Post template for each of the businesses that I work with using their brand guidelines. This was originally thought by businesses to be a bug, but Google quite likely did this as an attempt to keep the ‘Posts’ section more active across devices and platforms. It used to be that when a business updated their opening hours or added new photos, Google added these automatically as a new GBP Pos

Google Business Profile new Terms
A well-written post can help your business stand out and encourage people to visit, call, or learn more. Sometimes images crop differently across devices. Even if an offer is still valid, a newer update will appear before it in the carousel. Google has clear rules about how long each type of post will appear on your profile. That means your post titles, images, and CTAs need to grab attention fast. Today, Posts still offer visibility, but customers may need to scroll, especially on phone